Leadership

  • James McNab Individual Headshot

    James McNab, President & Partner

    James McNab is a senior business strategy and transformation executive with over 20 years of experience guiding organizations through performance improvement, growth, and transition. He has worked across North America and Europe with Tier 1 brands and PE-backed companies to align strategy, operations, and leadership around measurable business outcomes.

    His background spans marketing, customer experience, and digital transformation, disciplines he applies to drive commercial performance, strengthen management alignment, and simplify operations. James has led and advised organizations through acquisitions, divestitures, and integration programs, helping management teams clarify priorities, accelerate execution, and protect enterprise value.

  • Ian Giles, Partner

    Transformation-driving Digital Strategist with over 20 years’ success launching award-winning campaigns for high-profile brands across numerous industries and verticals. Reputation for building and operationalizing digital communications and marketing organizations; known for adding maturity and sophistication to digital and social media operations. History of rehabilitating and strengthening brands online, supporting revenue and profitability targets, and surpassing expectations.

  • Rose Giles, VP New Business

    Rose Giles is a seasoned Media Sales professional with decades of experience in Broadcast , Digital and Print media. She embraced various roles over the years including National Account Manager at Toronto Life Magazine, Inside Entertainment and Kontent publishing as well as  Associate Publisher of the Walrus Magazine and Senior Digital Strategist at Blue Ant Media.

    As well as selling strategic campaigns across various platforms she also created and sold exclusive event sponships at TIFF, Luminato, The Walrus Foundation, Blue Ant Media and more.